Mixing Up Booze-free and Badass Cocktails
BoozeFree Badass Laura Taylor talks about how she knew alcohol became a problem when it was present in her everyday life: socially, in her worklife, and even homelife. She used any excuse- sunny days, a long day of work, and more, to have a drink as a reward. When alcohol soon became a priority, she knew she had to stop. Laura now is the founder of Mingle Mocktails, and shares her brand strategy and the importance of marketing towards the sober community to allow even people in recovery to feel welcome in a social setting.
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